The Toronto-based company have revealed a new partnership with the OEM’s enterprise, production and large format subsidiary.
Messagepoint Inc., the Canadian software and services provider within the Customer Communications Management market, has announced a reseller agreement with Canon Solutions America Inc., a subsidiary of Canon USA. Under the agreement, Canon Solutions America will offer Messagepoint Inc.’s own hybrid-cloud software customer communication platform, Messagepoint, within its pre-existing CCM market.
By using Messagepoint, companies and businesses operating in the financial services, healthcare, and insurance industries, as well as third-party service providers, will be able to access Canon Solutions America’s range of printing and document management solutions, such as its production inkjet technologies. This will mean the ability to offer content to customers with increased relevance and personalisation, and through a variety of channels.
The platform allows enterprises to deploy easily-implemented platforms, providing solutions for common issues in the CCM market without slowing the speed of business as legacy CCM systems do. The company claims that with Messagepoint, “business users can control the entire lifecycle of their content, rules, and workflow, without depending on IT.”
“We are excited to align ourselves with companies like Canon Solutions America that share our vision to deliver superior solutions for managing critical customer communications across the enterprise,” declared Steve Biancaniello, Messagepoint Inc.’s CEO. “With solid industry experience and an unwavering commitment to helping its customers improve their workflow efficiencies, Canon Solutions America provides the perfect fit for integrating Messagepoint with its own value-added services.”
Ed Jansen, vice president of Professional Services, Production Print Solutions, Canon Solutions America, explained further: “Collaborating with Messagepoint allows us to expand our offering of value-added services to our customers to help them better manage their customer communications and provide their clients a fully functional user experience.”
“We are committed to developing industry-leading solutions that help foster the success of our customers and our customers’ clients,” Jansen added, “and this relationship is proof of just that.”
