The remanufacturer has published a new blog examining the importance of quality versus quantity and what the 21st century consumer prefers.
While ECS concedes that an interest in quality or quantity comes down to personal preference, “it almost always depends on what we’re buying that makes us lean towards one over the other.”
To demonstrate this, the blog uses the banana analogy, explaining that, “If you are stranded on a desert island, then the quality of the banana is negligible – the more the better in this case, however, you may just want one banana to take to work and eat. In this case you’d prefer it to taste delicious rather than average.”
While data from the clothing and fashion industry suggests that the current focus of customers in that sector is “fixed on high quality and low quantity”, ECS reiterates its commitment to providing both to the remanufacturing industry, and uses the blog to issue a call for new partners.
