Clover Imaging Group said it has redesigned its ink and toner cartridge packaging to tangibly reflect the company’s strong commitment to environmental sustainability.
The company explained that the new packaging design not only epitomises Clover Imaging’s environmental commitment but also features a seal celebrating Clover Imaging’s 25 years in business.
Eric Martin, President of Clover Imaging Group, noted: “As more and more businesses and consumers seek our environmentally friendly products like remanufactured printer cartridges, we wanted our packaging to showcase that integral component our value proposition. When you choose a remanufactured printer cartridge over a single-use plastic cartridge, you are making a conscious decision to keep waste out of landfills and conserve natural resources while maintaining OEM quality.”
Clover Imaging has spent the past year zeroing in on the new look. “We worked with a number of focus groups to explore what is most important to our partners and their customers. We concluded that the continuing health of our environment is not only critical to the sustainability of our planet, but also to the economies we serve. That understanding very much guided our design efforts,” said Keli Posch, Director of Marketing for Clover Imaging Group.
Clover Imaging’s new packaging will begin shipping at the end of December 2021.
