The OEM has announced its support of the reforestation scheme, to offer its customers a new automated sustainability programme.
Through PrintReleaf, Lexmark customers can now reforest their paper consumption by planting an equivalent volume of trees in certified forestry projects around the world. The patented PrintReleaf technology measures total paper consumption through device and fleet data collected by print management software on Lexmark print devices.
Total paper consumption is converted into an equivalent number of trees, which are then automatically and certifiably planted around the world. PrintReleaf also monitors reforestation partners to ensure fulfilment.
PrintReleaf reforests at a rate of 8,333 sheets of paper per standard tree, which is openly detailed in the PrintReleaf Standard. Lexmark customers may choose their reforestation sites or allow the software to automatically choose for them. Additionally, Lexmark customers may track their progress as well as share the ongoing impact through social media, all from their own online PrintReleaf portal.
“Our partnership with PrintReleaf further underscores Lexmark’s commitment to innovation, transparency, and the environment,” explained John Gagel, Senior Manager of Global Corporate Sustainability for the OEM. “Lexmark is already a customer and now we are excited to partner with PrintReleaf and leverage their automated sustainability program to provide our customers a solution for neutralising paper waste and sustaining our global forests.”
PrintReleaf’s founder and CEO, Jordan Darragh, said the company was “pleased to partner with Lexmark and expand our global footprint.”
“We share the same common interest to strengthen sustainability commitments with customers and grow our global forests,” Darragh added.
