The company announced the appointment of Pietro Renda as Chief Marketing Officer (CMO).
In his new role, Renda will work on defining and implementing a new and more focused worldwide marketing strategy. MPS Monitor explained that he will enhance the partnerships with opinion leaders, associations, and key operators in the printing and imaging software sector worldwide, consolidating the relationships that MPS Monitor has developed during its recent global growth.
Pietro Renda worked for Lexmark Italy for over 20 years, where he was in charge of several senior management positions: from marketing to consumables sales up to reseller channel management. Before his experience in Lexmark, he worked in other major companies in the IT and TLC sectors: as AT&T and Compaq Computer.
“I am excited to face this new professional challenge. MPS Monitor is a leading company that has been able to develop the most complete solution for the monitoring and remote management of printers and multifunctional devices, currently one of the most popular software platforms for Managed Print Services”, said Pietro Renda. “My commitment will be promptly aimed at expanding the brand and product awareness on the global market to reach new and ambitious business objectives with the whole team”.
“Today MPS Monitor is a really global company: we have customers in 55 countries, we are present in all geographic areas, and our solution for remote printer monitoring and for Managed Print Services is a recognised player worldwide”, said Nicola De Blasi, CEO of MPS Monitor.
“We are pleased now to rely on Pietro’s solid expertise to further increase our growth process. I am sure that his contribution will be essential to support the knowledge and recognition of our brand worldwide, through marketing activities built with a rigorous strategic focus and efficient operational deployment”, concluded De Blasi.
