Bazaarvoice publishes “Fake Review Report”

Bazaarvoice publishes “Fake Review Report”

Bazaarvoice’s 2022 Fake Reviews Report reveals consumers want brands and retailers fined for fake reviews, with over a quarter wanting a fine of over 20% of the business’ total revenue. Bazaarvoice, Inc., a provider of product reviews and user-generated content (UGC)...
Consumers weigh experience more than price

Consumers weigh experience more than price

Bazaarvoice’s 2022 Shopper Preference Report reveals that 98% of consumers say they would buy something based on experience vs. price, 99% also said they regularly shop online and 97% have purchased through social media. Bazaarvoice, Inc., a provider of product...
Study: Shoppers enjoy virtual window shopping

Study: Shoppers enjoy virtual window shopping

New research from Bazaarvoice finds that not only are 61% of consumers globally more likely to browse for new products online compared to in-store, but that they also find it easier (64%) and more enjoyable (54%). The research conducted among 9000+ consumers globally...
A picture’s worth a thousand purchases

A picture’s worth a thousand purchases

Over half (51%) of global consumers agree social media influences purchases, and 65% find the availability of previous customer photos on social media and websites essential in their purchase decision. Research from Bazaarvoice, a provider of product reviews and...
Pelikan reseller programme offers rewards

Pelikan reseller programme offers rewards

Print-Rite Pelikan Solutions promotes the benefits for its resellers and its incentive programme. The company explained its Pelikan reseller partners make 50% margin and win incentive points that turn into virtual cash to buy hundreds of different products. Steve...