by stefanie | Apr 6, 2023 | Around the Industry
As of 30 June 2023, the Copystar brand will merge with Kyocera. Kyocera said in its announcement that the move represents the next step of our marketing strategy roadmap as the company aims to continue strengthening the Kyocera brand. Kyocera said: “As they say,...
by stefanie | Jun 9, 2022 | World Focus
Scoring major blows against counterfeiting of imaging and printing consumables, ICCE and its members report on strong achievements in 2021. As part of ICCE’s actions to protect businesses and unsuspecting customers in Europe, the Middle East, and Africa from illegal...
by stefanie | May 23, 2022 | World Focus
Bazaarvoice’s latest Shopper Experience Index finds that purchase influence moves from business-to-consumer to consumer-to-consumer with power shift to shoppers. Bazaarvoice, Inc., a provider of product reviews and user-generated content (UGC) solutions, released its...
by stefanie | Jan 11, 2022 | World Focus
A new 2022 consumer trends report also reveals surge in ecommerce may have plateaued as more consumers anticipate to return to in-store shopping experiences. Gen Z and Millennial shoppers are now more likely to order products directly from brands, and 72% of all...
by stefanie | Sep 4, 2020 | World Focus
39% of consumers globally purchased from new brands during lockdown and a significant 88% will continue to buy from those brands in the future, according to new research conducted by Bazaarvoice Inc. The ‘Behaviour that Sticks’ report, includes insights about shopping...